Word: cards
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...debit is becoming a bigger way to pay, in terms of the number of transactions, than charging credit. Debit has tended to grow up in stores or merchants that were doing business with cash and check. If you go back 20 years ago, you couldn't use a credit card in any grocery store in the United States, basically. It was a rarity. In the U.S., debit is catching up real fast with the rest of the world. MasterCard debit is growing at 15% to 20% per year. That plays into the global capabilities of the organization because...
...merchants that really benefit from this? This tends to capture smaller transactions. It tends to capture places where there are queues--fast-service restaurants, parking lots, transit, buses, subways--where time is really important. So you go back three years ago, you could not pay with a card in McDonald's. The last thing they want to do is add 10 seconds to the time it takes to get you, after you get your food, away from the cash register. We found out, hey, the signature and the PIN--that adds a lot of time. So we said, Fine...
...football in Europe--we're also looking at the ones where we can have more of what I would call unique brand association. In Asia right now, we're doing fashion. Women in Asia have huge buying power. They travel a lot. Imagine having, in Japan, the Louis Vuitton card. I mean, one in six women in Japan own at least one Louis Vuitton item...
...days before he will drop out of the race, Republican Senator Sam Brownback is lost and late, being driven around Iowa by a college intern in the Brownback family's Chrysler minivan. He is looking at a map, pumping his own gas, paying with his own credit card and then running into McDonald's. "$7.15? For a yogurt parfait and a small cheeseburger?" Brownback asks the cashier, who explains that the college kid got a Big Mac. "Oh," he says, and drags a $20 bill and a quarter from his pocket...
...Caught Between Color Lines In "The Identity Card," Shelby Steele offered an insightful, thought-provoking examination of race in politics [Dec. 10]. I have a couple of questions, though. What exactly are black values vs. white values? What white shame does he believe binds my actions? He stated that "racist societies make race into a hard fate," yet he perpetuated racist beliefs in his article. Each individual is a cornucopia of various physical and behavioral traits. No single trait, most certainly not the pigment in one's skin, remotely defines any of us. If we want to end racism...