Word: carli
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Dates: during 1960-1969
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...company unveiled its new Duster (price: under $2,100), a compact sedan on a Valiant chassis, powered by a 130-h.p. engine. At week's end, Chairman Lynn Townsend disclosed that Chrysler will bring out the smallest of the new U.S. compacts in mid-1971. Called "the 25 Car," it will have a wheelbase of only 91 in., about 3 in. less than that of a Volkswagen. > GENERAL MOTORS has spent more than $100 million building a plant to assemble its entry in the small-car market. Code-named the XP877, the new car will be some...
...automakers are re-entering the small-car market at a difficult time. G.M. President Edward Cole predicted last week that new car sales in the 1970 model year would remain close to 1969's near-record level of some 9,700,000 units, but Detroit's share of that total has been dwindling. Sales of imported autos in the U.S. will exceed 1,000,000 units in the '69 model year, a 70% increase from 1966, and the trend is still running against domestic producers...
...Foreign-car sales totaled 89,000 during July, up 8% over July 1968. Japan's Toyota, now the second largest auto exporter to the U.S. (after Volkswagen), equaled its 1968 U.S. sales during the first seven months of this year, with 68,823 cars...
...automakers cannot compete with the imports on the basis of price. Instead they are gambling that potential foreign-car buyers will pay a bit more in original cost and operating expense to gain speed and seating space. Even so, profits on the small cars are going to be slim compared with those on larger models like the Mustang, which are offered with expensive options that can double their price and profitability. If U.S. automakers have miscalculated about the kind of small car American buyers want, they could end up selling cheap cars to customers who otherwise would have bought more...
...four brothers look, think, talk and act alike. As they put it: "We are one brain in four heads." They share the same headquarters office in the grimy industrial town of Lille-and the same black car. When the eldest brother, Bernard, took over his family's M. J. Willot Co. in Lille in 1954, it employed 200 people who produced a $3,000,000-a-year volume of bandages and baby diapers. Bernard was soon able to squeeze out 20% profits on those sales, and he used the added income to expand...