Word: carltons
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...Milwaukee's Robin Yount. But cinch Hall of Famers on temporary display outdoors: Cincinnati Catcher Johnny Bench, California Outfielder Reggie Jackson, California First Baseman Rod Carew, Philadelphia First Baseman Pete Rose, Philadelphia Second Baseman Joe Morgan, Boston First Baseman Carl Yastrzemski and six pitchers, Philadelphia's Steve Carlton, Houston's Nolan Ryan, Kansas City's Gaylord Perry, the New York Mets' Tom Seaver, Baltimore's Jim Palmer and the Chicago Cubs' Ferguson Jenkins...
...Morris (total 1982 sales: $9.1 billion). The big two, which together have about 65% of the market, are the Coca-Cola and Pepsi-Cola of cigarettedom, far ahead of third-place Brown & Williamson (Kool, Raleigh, Viceroy), which has 10.9%. Following those three are Lorillard (Kent, Newport, True), American Brands (Carlton, Pall Mall, Lucky Strike) and the Liggett Group (L & M, Eve, Chesterfield...
With its new Lucky Strike filters, American Brands is starting its biggest new-product effort since it successfully launched Carlton low-tar cigarettes in 1964 (current market share: 2.3%). Lucky Strike filters are available in just three-quarters of the U.S. Lucky Strike nonfilters, a favorite of World War II G.I.s, once had 40% of the market, but now have only .8%. The company is aiming the new-style Lucky at the same upscale smokers who have become the industry's favorite target. Spokesman Rukeyser points out that the ad campaign shows "people in successful situations" rather than...
...butter who ran into Red Sox catcher Carlton Fisk after laying down a bunt in the 1975 Fall Classic...
...Nolan Ryan is just ten strikeouts shy of Johnson's record. The four pitchers closest to him are Gaylord Perry (3452). Steve Carlton (3434). Tom Seaver (3137). and Ferguson Jenkins...