Word: carly
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Dates: during 2000-2009
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Just as embarrassing was the colossal ineptitude of the big car companies: Ugly, low-quality cars with shameful gas mileage. Layers of redundant management that relied on amateurish financial controls. Insular thinking reinforced by decades of outsize market share. It was as if Detroit had drawn a road map for Toyota and Honda. And the Japanese drove right in, decimating the U.S. companies. In 1979, GM's U.S. employment peaked at 618,365. Today it's at 75,000 and falling fast. GM's U.S. market share, once about 50%, has fallen to about 20%. True, the quality and efficiency...
...Great Recession has also exposed our magical thinking about what constitutes a middle-class lifestyle. Flash back a generation to the house with the white picket fence. It had a black-and-white TV with an antenna, a car in the garage, a chicken in every pot and two kinds of lettuce (light green and dark green). Now the average house is more than 50% bigger, the car is twice as powerful (and there's often more than one), the TV is flat and gets 900 channels, and we expect the grocery store to have strawberries year-round and about...
...this year's Best Inventions package, green innovations dominate the selection in a way that no single category has ever done in the 10 years we've been making this list. There's a smart thermostat, solar shingles, the new Philips lightbulb, the edible race car, electric bacteria, lots of electric vehicles and farm-raised bluefin tuna. The remarkable ingenuity shown in the hunt for new materials and products that don't stress the environment is reflected in our list, once again ably edited by senior writer Lev Grossman. One glowing exception to the trend is our invention...
...sweet spots, the most traveled routes, are those under 300 miles (480 km)--e.g., Chicago to Ann Arbor, Mich. But the surprisingly green coaches far outshine other vehicles in eco-efficiency. When you combine passenger occupancy with mileage per gallon, bus travel is four times as energy-efficient as car or air travel. Which helps explain its robust growth in a down economy. At MegaBus, sales have grown 60% in the past year...
...about 1 in 1.5 million. When parents confront you with "How can you let him go to the store alone?," she suggests countering with "How can you let him visit your relatives?" (Some 80% of kids who are molested are victims of friends or relatives.) Or ride in the car with you? (More than 430,000 kids were injured in motor vehicles last year.) "I'm not saying that there is no danger in the world or that we shouldn't be prepared," she says. "But there is good and bad luck and fate and things beyond our ability...