Word: carosello
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Still, not everybody is enthused. Some students who have not been to Club deride it as a cult. Mary Beth Carosello, a former student-body president who is studying at the University of Missouri, attended both Club and Camp but became disenchanted. "When you're a freshman, you see older kids who are so into Young Life and so into Terri and Herm, and you think, Wouldn't it be fun to be friends with them? And then you get in there, and they're really Christian [meaning Evangelical]. I came to feel, why do we need this hard-core...
...word carousel, Tobin Fraley informs us, is derived from the old Italian carosello, meaning tournament. The term came to refer to the medieval Moorish practice of training mounted swordsmen on wooden horses attached to circling beams. In The Carousel Animal (Zephyr; 127 pages; $19.95) Fraley, an Oakland, Calif, restorer of antique merry-go-round animals, closes the distance between this forgotten martial art and the magic of the amusement park. Gary Sinick's photographs of stallions frozen in mid-prance, oversize rabbits, frogs and chickens reveal the wealth of detail and coloration that distinguished the finest carousel craftsmen...
...action will appeal to youngsters most of all. The "Carosello of the Roses," for example, is a dazzling sword fight between six horsemen who try to slash short-stemmed roses from each other's helmets. The "Coliseum" num ber is even more savage. It opens with a gladiator whipping a half-clad "Roman slave," winds up with two four-horse chariots racing madly around the ring to see who can get to the victim first. The winner has the honor of tying the slave behind his chariot and dragging him across the arena and through the exit at full...
When Italian mothers wish to punish their children these days, they often warn: "Tonight you won't watch Carosello." The nightly eleven-minute TV show has a huge audience of both children and adults, despite the fact that it is nothing more than a nonstop commercial, peppered with jingles, cartoons and celebrity testimonials that hawk everything from Stock brandy to "Tiger in your tank." Carosello is but one reason why TV advertising, little known outside the U.S. a decade ago, has become a $775 million-a-year business in a dozen countries, from Finland to Japan. This year that...
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