Word: carpetting
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...course, one person's downside is another hungry celeb's upside. Pratt, who has pubished a book called How to Be Famous, only sees positives in the 2010 carpet. More media means more words. More photographers means more images. "The red carpet is definitely different and has lost the classic romance in a sense," he says. "Did it lose its mystique? No, I think it's been revolutionized, like Hollywood has always done...
While some wish for a Gone With the Wind red carpet of old, Pratt insists the glamour has just been tech-charged...
Others are less obvious about moving right along. "I coined the expression 'walk and wave,' " says celebrity publicist Stan Rosenfield, who handles the likes of George Clooney and Geoffrey Rush on their rare carpet forays. "Slow down for the still photographers and the television cameras. And you shout back an answer. These days it's sheer quantitative numbers. Certain red carpets just go on forever." (See everything you need to know about the 10 Best Picture nominees...
Those who do wade into the red-carpet muck can have a hard time making it to the end, as they stumble into the paths of bloggers from websites you've never heard of and print reporters awkwardly filming interviews on cellphones and flip cams. Some reporters even film themselves doing the interview at arm's length. But the biggest celeb problem (or predator) in the new world order are the still-growing legions of paparazzi photographers...
...Back in the day, you knew the photographers and you knew who they were shooting for. And there was a respect," says Martinez. "But that was before the craziness of Britney and Lindsay. Now you don't know what can happen on any red carpet. Some of those photographers get so rowdy. It's become all a bit much." (See the top 10 movie performances...