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The incentives will be so big for zero emission cars that it will be an easy choice for the consumer. I don't think it is going to be the majority of cars, but it is a direction that makes a lot of sense. This is a core element of...
Can you describe to me the car I will be driving in 10 years? You have to tell me who you are. Then I can tell you what car you will be driving. I don't think people are all going to go for one type of car. As for...
What are you doing to make electric cars a reality? You are going to have a collaboration between cities, government and car manufacturers toward making it easy for the consumer to go for zero emission cars. We have been very surprised by the very positive collaboration we have seen from...
Are falling gas prices going to hurt interest in electric cars? I don't think so. I don't think that anybody thinks this [low gas prices] is going to last. Today we are in a recession, so oil prices are going to go down. We have to imagine the...
How much will electric cars cost, including operating costs? Not very different from the price of a normal car. The battery cost plus the cost of electricity is lower [than gasoline] for the consumer. There is absolutely no reason for the consumer to feel the pinch. Obviously, incentives are going...