Word: carsons
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...Silent Spring, Carson...
...Love Has Gone, Robbins (7) 5. Dearly Beloved, Lindbergh (6) 6. Fail-Safe, Burdick and Wheeler (4) 7. The Prize, Wallace (5) 8. The Thin Red Line, Jones (8) 9. Youngblood Hawke, Wouk (9) 10. The Reivers, Faulkner (10) NONFICTION 1. Travels with Charley, Steinbeck (2) 2. Silent Spring, Carson (1) 3. The Rothschilds, Morton (3) 4 My Life in Court, Nizer (4) 5! O Ye Jigs & Juleps!, Hudson (5) 6 The Blue Nile, Moorehead (7) 7. Sex and the Single Girl, Brown (6) 8. Final Verdict, St. Johns 9. Letters From the Earth, Twain...
...Silent Spring, Carson...
...annual sales of only $6,000,000, decided to move into toy burp guns. Anxious to give the new product a big advertising sendoff, the Handlers nervously agreed to sponsor Walt Disney's Mickey Mouse Club show for a year, at a cost of $500,000. Recalls Ralph Carson of Los Angeles' Carson-Roberts ad agency, which handles the Mattel account: "We were on the air six times and nothing happened. Then the Mattel people came back from a long weekend and they couldn't open the door. The place was filled with orders and reorders. That...
...Silent Spring, Carson...