Word: cartone
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...midweek, with his briefcase in one hand and a cardboard-roll carton containing his favorite fly rod in the other, Adams boarded a United Air Lines coach flight for Washington to attend meetings of the Cabinet and the National Security Council. When he arrived in Washington, reporters asked him why he had traveled coach rather than first class or by Government plane. Said Adams (who used to carry his lunch to the office in a paper bag when he was governor of New Hampshire in 1949-53): "You can save a lot of money that...
CANNED COKES are getting a try-out from Coca-Cola. After holding out steadily against the canned soft-drink boom (TIME, April 26, 1954), Coca-Cola is turning out 100,000 cartons (24 cans per carton) of Cokes for the Army and Air Force Exchange Service in the Far East, seems likely to try the idea on civilian markets if the test works well...
...cans to tempt the home market, and a new, specially treated paper cup to make beer taste better at ball games. Milwaukee's Pabst also has half-quart sizes, is pushing an "Ice-Pak" beer cooler for the summer trade and a new "four-pak" carton, has even set up a special "gustametric" laboratory to test beer flavor on a scientific basis by charting the tastes of a dozen beer drinkers. Together, Pabst and Schlitz have spent $35 million for new West Coast breweries to match, the $25 million plant Anheuser-Busch opened last year in Los Angeles. Throughout...
...Business Manager; William Warren Bartley, III '56 of Pittsburgh, Pa., and Eliot House as Editorial Chairman; Stephen S. B. Shohet '56 of Willard Rd., Brookline, and Leverett House as Photographic Chairman; Jack Rosenthal '56 of Portland '56 of Portland, Ore., and Dunster House as Associate Managing Editor; steven Carton Swett '56 of Baltimore, Md., and Winthrop House as Sport Editor; and Burton Alan Schwalb '57 of Child St., Hyde Park, and Leverett House as Advertising Manager...
...requesting an end to the throwing of objects within the Stadium. Such a notice would seem elementary, unworthy of the students. Evidently, though it is elementary, the message is not unworthy but badly needed. A student can throw the beer can from his pocket as easily as from a carton if he is so moved. Checking all bulky liquids at the gate might restrain a few; self restraint must take care of the rest...