Word: cartoons
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Dates: during 1960-1969
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...aggressive marketing. Kellogg's has cornered 43% of the U.S. market-double that of either General Foods or General Mills-by doggedly making breakfast and cereal synonymous. The company preaches nutrition and flavor with countless advertise ments, 15 television shows (including the top-ranked Beverly Hillbillies) and afternoon cartoon shows on 180 local stations that feature such fetching salesmen as Yogi Bear, Woody Woodpecker and Huckleberry Hound. All this has helped put four Kellogg cereals-Corn Flakes, Rice Krispies, Special K and Sugar Frosted Flakes-among the industry's top seven sellers...
...Congratulations to Boris Chaliapin for a thoroughly delightful cover picture of Foreign Minister Couve de Murville. It was gratifying to note that the Virginia Museum's Le Lorgneur by Jean-Antoine Watteau (see cut) was the basis for his background cartoon...
...being talked about in newspapers, on the air, at formal and informal campus conferences, and in the pulpit. Comment ranged from the 9th Annual Layman's Leadership Institute in Houston to the satirical TV show That Was the Week That Was to a good-humored cartoon by Bill Mauldin portraying an unusually precocious reader of the article-which of course was addressed to a considerably older age group...
Drawing-room duels, in literature as in life, seldom seem lethal. But in Miss Sarraute's special world, all the characters appear flayed alive in advance. Like the cartoon creatures of Jules Feiffer, they fear nothing so much as loneliness; they long to make human contact. But when they plunge together, each touch inevitably is anguish...
WALT DISNEY'S WONDERFUL WORLD OF COLOR (NBC, 7:30-8:30 p.m.). Dumbo, popular cartoon about the big-eared baby elephant who ends the jeers by learning to fly. Color...