Word: carvel
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Dates: during 1970-1979
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...book-publishing industry, which relies on newspaper reviews to boost sales, has taken to such alternative vehicles as television and radio spots; Simon & Schuster President Richard Snyder can now be heard on radio peddling his wares in much the same way that gravel-voiced Tom Carvel sells the products of his ice cream shops. But authors of forthcoming books are woebegone. Linley Stafford, a publicist whose first book, One Man's Family, will be published by Random House on Oct. 13, has postponed the press party ("How can you have one without a press?" his agent asked). Says Stafford...
EVEN WHERE the effort has been substantial, the Sun Day campaign is likely to have minimal appeal. Americans are as unprepared for "communal, free" energy as they were for unwed mothers and organic apples. Talk about "soft" energy alternatives conjures up notions of Carvel or Dentu-creme, neither of which seems the likely source of progress and power in this country. Furthermore, Sun Day sponsors and others defined solar energy so as to include "indirect" solar sources, such as manure and windmills, that do even less to lend credence to the idea of a solar "strong America...
...they announce the fact four times an hour, instead of playing commercials; somehow, considering the utterly objectionable recycled trash they've been playing these days, commercials might not be such a bad idea...Hmmm..."You're listening to the best in commercial radio, WBZ-FM Boston. That was Tom Carvel, from his Yonkers period, doing the classic 'Every Wednesday it's Sundae!' And now, cats and kittens, let me remind you that our request lines are open...Here's The Honorable Gov. James Longley of Maine, plugging his potatoes, on the way to the the impresario on duty assured...
...Blotner. BlotnerBlotnerBlotner Blotner. We could have guessed just from the sound of the name of the biographer that the approach would be neither magical nor mysterious. It's good, it's all there, but it's Blotner. Why not Carvel Collins, Cleanth Brooks, Malcolm Cowley? These names (and writings) ring, echo Quentin Compson, promise a more magical treatment--a story told worthy of the great story-teller. But Collins fought with the Faulkner family a while back--sin number one for a megabiographer--and his biography had to wait for Blotner's. Cleanth Brooks will eventually come out, I hope...