Word: casio
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Dates: during 1970-1979
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...British company that specialized in technical manuals. By 1967 he had diversified into hi-fi systems. A few years later, he introduced the elegant, expensive and popular line of "Executive" calculators in Europe and the U.S. But in 1975 such electronic giants as Texas Instruments and Japan's Casio captured most of the market and drove down calculator prices. Meanwhile Sinclair had introduced the Black Watch, a digital wristwatch aimed at the British youth market. Demand was high, but the firm that supplied the integrated circuits could not produce them in sufficient numbers. Watch and calculator losses transformed...