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...what's the harm in a little sponsorship? The ambitions behind a firm's marketing may offer a clue. "A lot of companies interested in sponsorship would be companies targeting very high rates of growth," says Stefan Szymanski, a sports business economist at Cass Business School in London. "To target a very high rate of growth is often a high risk strategy. High-risk businesses, in recession, tend to go bust." (The reverse can also be true: the stock price of sponsors of U.S. sports stadiums actually outperformed the market in the more benign conditions...

Author: /time Magazine | Title: A Casualty of the Financial Crisis: Sports Sponsorships | 9/17/2008 | See Source »

Last Friday, incoming law professor Cass R. Sunstein ’75 and Kennedy School scholar Samantha Power were married in the seaside town of Waterville in Kerry, Ireland...

Author: By Crimson News Staff | Title: Sunstein and Power, Harvard Power Couple, Tie the Knot | 7/7/2008 | See Source »

...legal adviser to Obama says both cases are consistent with his previous positions. "I don't see him as moving in his statements on the death penalty or the gun case," says Cass Sunstein, a former colleague of Obama's at the University of Chicago. Sunstein says Obama is "not easily characterized" on social issues, and says the Senator's support for allowing government use of the Ten Commandments in public, in some cases, is another example of his unpredictability on such issues. On the issue of gun control, he says Obama has always expressed a belief that the Second...

Author: /time Magazine | Title: Obama's Supreme Move to the Center | 6/26/2008 | See Source »

Zittrain's appointment comes amid a string of recent hires by Law School Dean Elena Kagan that includes Cass R. Sunstein '75 of the University of Chicago and Michael J. Klarman of the University of Virginia...

Author: By Kevin Zhou, CRIMSON STAFF WRITER | Title: Second Berkman Center Prof Wins Tenure | 6/16/2008 | See Source »

...Cass R. Sunstein ’75 is a professor at the University of Chicago Law School and the author, with Richard Thaler, of “Nudge: Improving Decisions about Health, Wealth, and Happiness.” He will be joining the Harvard Law School faculty in the fall...

Author: By Cass R. Sunstein | Title: The Architecture of Serendipity | 6/4/2008 | See Source »

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