Search Details

Word: cassia (lookup in dictionary) (lookup stats)
Dates: during 1940-1949
Sort By: most recent first (reverse)


Usage:

...items as soap and baking powder, began to learn the lessons of trademarks, contact with the customer, expanding demand. In church one Sunday morning in 1879, Harley T. Procter, of Procter & Gamble, listened to a passage from the 45th psalm (". . . all thy garments smell of myrrh, and aloes, and cassia, out of the ivory palaces, whereby they made thee glad . . .") and coined the label "Ivory Soap." In 1890, Kodak launched one of the first relentlessly successful slogans: "You press the button-we do the rest." As other manufacturers ventured into advertising's strange new land, a blaze...

Author: /time Magazine | Title: ADVERTISING: Billion-Dollar Baby | 9/19/1949 | See Source »

Spices. Except for a temporary lack of shipping, most such easily gathered Indies commodities as pepper, nutmeg, cassia, cinnamon and cloves should soon be moving in world trade again...

Author: /time Magazine | Title: FOREIGN TRADE: Rubber & Spices | 8/27/1945 | See Source »

| 1 | 2 | 3 | Next