Word: casuals
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Dates: during 1970-1979
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There is also pressure on James Kruger to resign as South Africa's powerful Minister of Justice, Police and Prisons. Kruger triggered an international furor by his seemingly casual handling of the death of the 30-year-old black leader Stephen Biko in a Pretoria jail (TIME, Sept. 26). The minister first strongly implied that Biko, who was detained for questioning under South Africa's tough internal security laws, had died as a result of a hunger strike. An inquest, expected to be held later this month, will inquire into the suspicious circumstances of the death. Kruger further...
Such quarrels over names may seem frivolous to casual consumers-that is, nearly everyone. But they are no laughing matter for companies that must constantly battle to protect their valuable turf in trademarks or risk losing them without compensation. Xerox, for example, spends some $100,000 a year for ads explaining that its corporate name is not a synonym for making a photocopy but the registered trademark for a specific process involving only Xerox machines. In the U.S. alone, the Coca-Cola Co. retains three lawyers to stand guard over the trademark "Coke." Other companies like IBM, RCA and Gillette...
...make on Thanksgiving and Christmas. The bartenders fit all the necessary criteria, too. Not only do they make good, moderately-priced drinks, it's also possible to escape from them into a back room replete with the best juke box in Cambridge (it's not all Irish Rovers). Casual drinkers can also order food--the onion rings are first-rate--but for the purists, the atmosphere at Cronin's should be food enough for the soul. Only a dart board and Brendan Behan, singing dirty songs in the back corner are missing...
Satire's casual contrariness has won him some reluctant admirers. "The most influential columnist in the country," says Esquire National Editor Richard Reeves. "I'm not enamored of his political viewpoint, which is sometimes to the right of Genghis Khan. But, hell, I read him because I have to. He's not predictable...
There is an additional risk when scientists become convinced that their experiments' potential for ill effect is relatively small. They become casual and careless, discarding safety in the interest of efficiency. The September 30, 1977 issue of Science reported that this type of attitude has already led to a breach of the NIH safety rules. Out of either carelessness or intentional neglect researchers in the biochemistry and biophysics departments of the University of California at San Francisco used a noncertified biological component and failed to record its use in the official logbook...