Word: cattleman
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Scratch-Happy. Because he reckoned that "cows know where they itch," Cattleman Bill Kirk designed a pest-killer which any range animal can apply to itself. "Old Scratch" is a flexible steel cable, strung with hundreds of steel washers, lubricated by a reservoir of oil-insecticide. The cow just rubs against Old Scratch, is automatically smeared with bug-killer, made happier, puts on weight faster as a result. Kirk, who started out with 11? in capital last year, has already shipped 4,500 models of Old Scratch to ranchers. Price: $198.50 f.o.b. Amarillo, Texas...
...Banks Are Paid. When he was still in high school at Cincinnati, Walter Schott got some horse-trader's advice from his father, a cattleman: "Be a salesman, always a salesman. Even if you're buying, be a salesman." Schott never forgot the advice. At 18 he hustled off to Richmond, Ind. with his 15-year-old bride, got a job as an auto salesman...
...father, he decided to raise it into the finest steer there ever was; last week, his year-old, 1,000-lb., underslung steer "Shorty" won the grand championship at the San Antonio Livestock Show. After a San Antonio brewer bought Shorty for $21,000. * 13-year-old Cattleman Tatsch splendid in a satin shirt and cowpoke boots, took a bow in the center ring, announced he would use the money to buy a ranch...
...well son of a cattleman, Walker cheats on his wife (Joanne Dru) and relies on his foster brother, Ranch Foreman Burt Lancaster, to rescue him from such scrapes as getting a neighboring girl into trouble. Thinking Lancaster the culprit, the girl's vengeful brothers go gunning for him. Walker helps them on the sly so he can eliminate Lancaster as an obstacle to his schemes for embezzling the old man's cattle...
...Cattleman Pat Graves hopped in his 1950 Buick one day last week and raced the nine miles from a Denver bank to his 280-acre ranch outside town. He hustled into the kitchen of his one-story ranch house, and sat down to lunch "Well Mom," said Graves to his pretty red-haired wife, "here we are with mor'n half a million in the bank, and look what we're eatin'." In the bowl were ham hocks and lima beans. Graves had just been paid $505,039.33, one of the biggest checks ever made...