Word: catwalks
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...idealized version of real people, as seen on the Giorgio Armani catwalk, is so much more appealing. "You must create fantasy," said Giorgio Guidotti, director of communications for Max Mara, an Italian clothing company that prides itself on catering to real people as well as fashionistas. And while the idea of a firefighter is something to fantasize about, the physical reality may not be. So no job security worries for models yet. But supermodels and celebrities are another question. At least you can pretend that a nameless model really is a firefighter or a welder or a pilot...
...she’s not sure if the catwalk is in her future. “It’s just a hobby,” says Decker. “It’s something I do for fun. It’s not something I’d like to make a career out of.” She lights a cigarette and begins to explain, somewhat drowsily, her modeling career, her brief stint in the Harvard Band, where (if anywhere) her modeling career is going next and how that fits into her I-banking plans...
...family kitchen in 1963; today, thanks to the May IPO of his textile company Inditex, he is Spain's wealthiest man. Inditex owns clothing chains in 34 countries, including the U.S. Zara, the best known, sells affordable copies of high-fashion originals soon after they hit the catwalk. Zara will increase its U.S. presence later this year by opening two stores in Miami, its first outlets outside New York City...
Creaking Down The Catwalk...
Airbus isn't blinking. The workers at the Clement Ader plant in Toulouse toil away to the scream of rock-guitar music while tourists observe their labors from a metallic catwalk. Across from the plant, on the other side of a runway, a site has been cleared for the colossal building that will house the A380s. The engineers will probably bike in the hangar--an aerospace version of the Tour de France. And like the tour's cyclists, they know better than to discount the American competitor...