Word: cbs-tv
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...only a talking horse but an avid reader, which is why our palomino TV star flipped his hackamore after hoofing through TIME [July 23]. Whoever researched your story got a tip from a poor tout. Mr. Ed will indeed run for his fifth season on CBS-TV...
...recent months Stevenson some times spoke of retiring. CBS-TV's Eric Sevareid quoted Stevenson as having said only two days before his death that he wanted to quit: "For a while, I would just like to sit in the shade with a glass of wine in my hand and watch people dance." But before he accepted President Kennedy's offer to be Ambassador to the United Nations, Stevenson had indicated that he intended to stay with the job as long as he was wanted. "If I accept this appointment," he told a friend, "I am committed...
...most promising, fastest-rising graduate of the rock 'n' roll generation. Son of a Baptist minister, Davidson was raised in White Plains, N.Y., came to Manhattan fresh out of Denison University, in quick succession won a supporting role in the musical Foxy, a weekly singing job on CBS-TV's late The Entertainers, and last week a new exclusive five-year contract with ABC. Davidson has an avid following among the young marrieds, says squarely: "I try to project a wholesome image...
...November the three networks criss-crunched into a near dead heat in the Nielsen ratings. CBS and NBC scored an identical 19.4% (of TV homes with their sets tuned in during an average minute), and ABC was only a whisker off the pace with a 19.3%. Everyone went crazy. CBS-TV was slipping, and the slip eventually led to the fall of its king, James Aubrey. On the other hand, it also meant that perennially third ABC was on the rise, and so over there, there was much patting of backs. No one thought much about NBC. Except, apparently...
...Throw Them Out." CBS Chairman William S. Paley had not even gaveled his overflow audience to order in Manhattan before a woman stockholder in red-feathered hat and raffish earrings got up to make a loud complaint: she had, she said, been issued a subpoena to keep quiet at the meeting. (Subpoenas are not issued for such purposes, and CBS said it had sought no order against her.) When he could finally get a word in, Paley proceeded to the meeting's business, which included the abrupt firing two months ago of CBS-TV President James T. Aubrey...