Word: cbs
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Dates: during 1930-1939
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Such devotional exercises, interspersed with a rollicking theme hymn called "Happy Am I," have become familiar to many a U. S. radio listener during the past year. Broadcast from Washington over the CBS network every Saturday night, the Church of God of Elder Solomon Lightfoot Michaux is a lively Negro romp, noisy and syncopated as some white folks believe all black worship should be. Last week for the first time Elder Michaux took his choir of 40 and his jazz orchestra of ten out of Washington to capitalize their fame. For his first appearance he chose stolid Philadelphia...
...rambling theology. But Elder Michaux makes no claim to divinity. Once a fish peddler in Norfolk, he preached in Hopewell, Va., went to Washington in 1929 to found the Church of God under the Gospel Spreading Association. A small Alexandria radio station, WJSV, began picking up his services. When CBS absorbed WJSV, Elder Michaux was the only feature retained for the chain...
...right hand stage box was the glass-enclosed control room from which broadcasts are directed. News Commentator Edwin C. Hill ("The Human Side of the News") informed listeners-in throughout the U. S. what the audience already knew, that this was the first of a series of special CBS programs, which would be broadcast from the Playhouse. Tickets will be distributed free by CBS and the sponsors of its programs. Through the Playhouse CBS hopes to improve its broadcasts by keeping performers aware of an audience instead of a microphone. During the opening program entertainers whose chief experience has been...
...everyone was as pleased with the new Radio Playhouse as were CBS officials and their first night guests. Manhattan theatre folk regarded it as an invasion of their domain, denounced the policy of free admission as unfair competition. Indignant theatre managers named a committee to protest...
Last week's action divorced Columbia's news force from its publicity department. It may have been prompted partly by the fact that Columbia lately signed up a new client, General Mills, which will broadcast two daily 5-minute news reports. CBS would not say if it contemplated any hotter competition with the Press, but its articles of incorporation permit...