Word: cbs
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Dates: during 1950-1959
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...Asked by CBS' Ed Murrow to define his foreign policy, Yugoslavia's Marshal Tito gave it a game try, sounded like a sorghum Senator caught without his ghostwriter: "Well, it is difficult to say-how I shall put it-because it is a d'iffi-cult job. Our foreign policy is known. Well, we are not in any of the existing blocs. We stand for the principles of coexistence. And, of course, if it is necessary now to describe our foreign policy, then one-one must take care to-to-to do it in that...
...From CBS's Washington studios last week came a new network noise: "Whenever the day is endin', wherever we are seen, it's the whole gang sayin', good evenin' from Jimmy Dean." At 28, rawboned, wavy-haired Jimmy Dean* was making his nighttime TV bow as the dandy of country music, and showing a late-hour (10:30 p.m., E.D.T.) audience just why millions have been getting up at 7 a.m. five days a week to catch his slick Texas slang and catgut twang. Since April Dean has charmed early risers away from Dave Garroway...
When Gay heard that CBS was thinking of a morning hillbilly show, he cut a pilot film of Dean that sold CBS bigwigs. Within two weeks Jimmy Dean had become the first performer in three years to clout NBC in the morning rating war. His fans wrote up to 25,000 letters a week. (Sample: "It's about time the damyankees gave a good country boy a chance...
...oddly highbrow credentials. He studied political science at Yale and the London School of Economics, was Broadway co-producer of Christopher Fry's first play in the U.S., 1930's flop. A Phoenix Too Frequent. He learned about TV from the inside as an associate director at CBS. Says he: "I sincerely feel that I'm in a position to help raise television standards." Unfortunately, TV's standards tend to drag down Scheuer's own; simply finding five or six shows to recommend each day means including some very doubtful ones. On some days prospects...
...midst of drought, a town's prayers were doubly answered in last week's Staring Match on CBS's Studio One. First, in spotless white business suit, came Mr. White (James Daly), a winning stranger who knew everyone by name. He owned up to being "an angel o' the Lord" sent to find the town a well. ("A miracle!" cried a bystander. Beamed Mr. White: "I believe that's what they're called here, yes.") On his heels came another friendly, omniscient stranger (James Gregory), all in black, making the same claims. Each accused...