Word: cbs
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Dates: during 1950-1959
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...rouse jaded audiences, CBS's TV quizzers last week strained mightily to give away money with new gimmicks that yielded precious little entertainment...
...lure an audience back to the faltering $64,000 Question (Tues. 10 p.m. E.S.T.), CBS set up a stunt based on a bingo mutation that can earn a home viewer as much as the classic...
...Pont Show of the Month: Weaving through a French chateau, London's Old Bailey, a revolutionary Paris square with guillotine, and some 30 other sets, cutting from love duets to orgies of hate, CBS gave Charles Dickens' A Tale of Two Cities a revival that all but burst out of the TV screen. The play roiled with revolutionary turmoil, rang with Dickensian speeches by such able players as Denholm Elliott in the role of Charles Darnay, Rosemary Harris as his wife, Eric Portman as Dr. Manette and Agnes Moorehead, who played Madame Defarge as if the revolution depended...
...Show, Red Skelton's filmed shows, Lineup, Wyatt Earp, The Real McCoys, Jim Bowie, Meet McGraw, Mr. Adams and Eve, Zone Grey Theater, Trackdown, Richard Diamond, Hey, Jeannie, Four Star Playhouse, Alcoa-Goodyear Theater. The famed I Love Lucy series is also on the air, but owned by CBS, which paid Desilu more than...
...most ambitious attempt at alumni pocket-lightening made so far, it was part of "A Program for Harvard College" (TIME. Nov. 26, 1956), Harvard's plan for raising $82,500,000 (already in the kitty: $35 million). The broadcast was coast to coast in the U.S. on CBS, and-on the theory that the sun never sets on Harvard alumni-abroad on the armed forces radio network. Radio Luxembourg, the Voice of America, and various outlets in the Orient. But the nation's wealthiest educational institution was addressing an audience far larger than its own alumni. Manhattan Banker...