Word: cbs
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Dates: during 2000-2009
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STAR SEARCH Early next year CBS will bring back the talent-hunt show that gave us Britney Spears and Sinbad, minus former host Ed McMahon and--four stars if you even remember it--the acting competition. It's hard to freshen up an old number like that...
...premiums of between 25% and 40% in scatter" above the prices fetched last spring, says Joseph Abruzzese, the former president of sales for Viacom's CBS Television, who just left to take over ad sales at cable's Discovery Networks, a unit of Discovery Communications. And that was after CBS leveraged last season's muscular prime-time performance into 10% to 12% up-front rate increases, especially for such younger-skewing hits as Survivor, Everybody Loves Raymond...
Might the networks be tempted to pump up their revenues by adding more commercial time to their shows while the ad market is hot? NBC--whose $2.7 billion in ad revenue for last spring's up-front period dwarfed second place CBS's $1.8 million--raised some eyebrows early in October when it announced that it was adding two minutes to each episode of TV's top-rated sitcom Friends. But Jeffrey Zucker, president of NBC Entertainment, a division of General Electric, says the added minutes represent program time, not commercials. The aim is to make Friends run two minutes...
...Fallujah Nov. 22, 2004 ----------------- Four More Years Nov. 15, 2004 ----------------- The Joy Of Sox Nov. 8, 2004 ----------------- The Morning After Nov. 1, 2004 ----------------- The God Gene Oct. 25, 2004 ----------------- The Vote Battle Oct. 18, 2004 ----------------- Visions of Tomorrow Oct. 11, 2004 ----------------- The Tragedy of Sudan Oct. 4, 2004 ----------------- CBS Controversy Sept. 27, 2004 ----------------- America's Border Sept. 20, 2004 ----------------- Struggle Within Islam Sept. 13, 2004 ----------------- World of George Bush Sept...
...your local TV market. Prices and channel packages vary wildly. Cable companies are in the midst of multibillion-dollar fiber-optic upgrades, which means that some places have better service than others. Meanwhile DISH and DirecTV say that unless they merge, they can't offer local channels--NBC, ABC, CBS, the WB and Fox affiliates, for example--to every American...