Word: cbs
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...public?s ambivalence toward the problem. Like education, voters always say health care is an issue very important to them; a Gallup poll last month found 68% of people worried "a great deal" about "the availability and affordability of health care." But in a poll this month, when CBS News asked "what is the most important problem facing this country today," five percent said health care, much lower than immigration (13%), the economy (13%) and the war in Iraq...
...fresh appeal for even the most familiar brands. McDonald's, for example, could advertise an Egg McMuffin in the morning and a Big Mac in the afternoon. "Selling day parts has never been an option for out-of-home advertisers before," says Jodi Senese, executive vice president of CBS Outdoor, which will unveil a network of 75 high-definition lcd subway-station signs this summer in Manhattan. In London since December, led screens have been traveling around the city, mounted on a fleet of 25 buses. Advertisers can update ad messages within 10 minutes, or even match an ad with...
...portal is scrambling to get online. Last month, Warner Bros. Television and AOL launched In2TV, an ad-supported streaming video service offering hundreds of vintage shows online, with upcoming plans for paid downloads as well as original webisodes from Punk'd creator Ashton Kutcher and Survivor producer Mark Burnett. CBS has been streaming NCAA basketball games, while also selling CSI and other shows on Google. NBC has become a major content provider to iTunes, and previewed The Office on MySpace before the show hit traditional airwaves...
...Jamaica may be the worst offender, but much of the rest of the Caribbean also has a long history of intense homophobia. Islands like Barbados still criminalize homosexuality, and some seem to be following Jamaica's more violent example. Last week two CBS News producers, both Americans, were beaten with tire irons by a gay-bashing mob while vacationing on St. Martin. One of the victims, Ryan Smith, was airbused to a Miami hospital, where he remains in intensive care with a fractured skull...
NAMED. Katie Couric, 49, as anchor of the CBS Evening News, becoming the first sole female anchor and managing editor of a network newscast; in New York City. As the abidingly chipper co-host of Today, Couric led NBC's morning show to 538 consecutive weeks of ratings dominance. In September, Couric will assume the desk once manned by Walter Cronkite; she will also be a contributor to 60 Minutes...