Word: cd
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Dates: during 1990-1999
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Nice guy, huh? Nah. Killing the competition with kindness is more like it. For Bezos has long realized what Wall Street seems to have just awakened to: you can't stick around on the profit margins of a bookstore, or even a book-CD-video-toys-electronic store with the odd auction thrown in (which last year had sales of $1 billion and zero earnings as usual). To stay ahead of the curve, Amazon needs to build the ultimate e-commerce portal: the holy grail; the must-have home page for all online shoppers. And for that you need...
Which brings us back to Brooks. On his new CD, he temporarily leaves behind country--and his cowboy hats--for something sharply different. Brooks has been working with Paramount Pictures on The Lamb, a film currently in development that will feature the character of Chris Gaines, a mysterious pop star (whether Brooks appears in the film or just does the music is still undecided...
...generate early buzz for the film--which is being co-produced by Brooks' company and music producer Babyface--Brooks adopted the persona of Gaines for his new CD. The cover shows the country king made over as Gaines, black hair swept over his eyes, an artsy soul patch of hair below his lip. He looks a bit like Trent Reznor crossed with a guy who eats a lot of cheese steaks. Inside, there's a fictional bio: "[Gaines] was born August 10, 1967...in 1989 Chris debuted his solo album, Straight Jacket...the album spent an extraordinary 224 weeks...
...single, Chantilly Lace. And in the 1970s, David Bowie took on the role of Ziggy Stardust, an otherworldly rock-'n'-roller. Brooks makes it clear he's just playing a role, not living it or attempting some full Andy Kaufmanesque submersion. He may have recorded a rock CD, but he makes no claims that he's a rocker. "I'm a country artist," he says, "and very proud of that." His NBC special, Garth Brooks in...The Life of Chris Gaines (airing Sept. 29, 8 p.m. E.T.), will explain to viewers that Gaines is a fictional creation...
Nonetheless, Brooks says some early listeners who have heard him crooning pop songs on his new CD have been unable to identify him as the singer. "The No. 1 name that's popping up is Tracy Chapman," says Brooks. "That makes me feel great because I love her stuff. That's such a neat compliment...