Word: cdc
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Dates: during 2000-2009
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...about just eat less, move more and eat your fruits and vegetables?" suggests Nestle. Few people appreciate more fully than she just how difficult it would be for the Federal Government to approve such a message. "Move more" is not a problem. The Centers for Disease Control and Prevention (CDC) has budgeted $193 million for its Verb campaign, encouraging young Americans to be active. "Eat less" is another matter. In the past, federal efforts to tell Americans to eat less meat have been foiled by lobbying from the Cattlemen's Association. Attempts to tell people to eat fewer sweets have...
...Hands-down, we all agree on the enormity of the problem. Not many of us will forget watching of the march of time from 1991 to 2002 on the CDC?s obesity map, watching states turn from light blue (for a low-obesity rate) to red-alert for a rate over 20% (the first one appearing only in 1997!) and now even to bright yellow as obesity rates climbed past 20% in some states. We?ve heard the long list of chronic diseases associated with obesity and their frightening cost in medical care dollars, in lost productivity, lost lives...
...counters, etc. We?ve heard about government efforts: HHS Secretary Tommy Thompson?s ?Small Steps? idea to promote activity and the very entertaining public service ads his department has created, showing lost love handles near the staircase and lost double-chins in the vegetable aisle. We heard about the CDC?s VERB campaign promoting activity for kids and were moved by the sentiments of Lynn Swann, who heads the Presidential Council on Physical Fitness and Sports. Many of our most talented and inspirational speakers dwelled on this topic...
...Over these past three days, we?ve heard an abundance of good ideas. But I want to start with one very big idea that seems to underlie many of the other changes. Bill Dietz of the CDC, Niels Christiansen of Nestle and Dr. Andrew Weil all mentioned this: The challenge is to shift from an economy and eating habits that are quantity-driven to ones that are quality-driven...
...heard about the CDC?s efforts to become a model workplace, improving stairways, for instance, and creating psychological incentives to walk. We did not, however, hear of any financial incentives for companies to make these kind of changes. How about a break on medical insurance costs...