Word: celluloid
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Engaged. Henry Belin du Pont, assistant treasurer of E. I. du Pont de Nemours Co. (celluloid, gunpowder, paints, rubber goods), of Wilmington, Del.; to Miss Margaret Wilson Lewis, of San Antonio, Texas...
...Pittsburgh, celluloid-visored Joseph Castro fell asleep in somebody's office. Inspired by his snoring, a gum-chewing office joker removed a wad of moist substance from under his tongue. "Lookit," he said, "what do you say we play a joke?" Stealthy as a murderer he approached Joseph Castro, stuck a little tee of gum on the end of Mr. Castro's nose. When spectators giggled, the joker still stealthy as a murderer, became inspired to touch a match to the little tee he had built. Dreaming of a sunny beach, Joseph gave his nose a little wriggle, opened...
...Keith-Orpheum chain of 97 theatres will now be merged the B. S. Moss nationwide organization. To that combination will then be added the huge Stanley Co. Result: more than 600 cinema and vaudeville houses under unified control, a $250,000,000 entertainment trust supplying all its own celluloid features from the merged studios of First National, Pathe and Director DeMille, with the Producer's Distributing Corp. to determine when and where who shall laugh or weep at what. Scenting the arrival of mammoth theatres, the Fox Film Corp. also has plans afoot-30 first-run theatres, to cost...
With such opportunities before them. Harvard men will undoubtedly rise to the occasion, and the threatened scarcity of handsome males in Movieland will be obliterated by an ingratiating influx of visages fit only to adorn the epics of the celluloid drama...
America understands her movies, for she realizes that there has never been as easy an escape from reality. But America as yet does not live and die by her celluloid deities. From the horse operas of Mr. Mix one would gain the impression that the only buildings west of the Mississippi were log cabins, that the only inhabitants were cowboys and Indians. And life in New York is really not a beaten track between the Ritz and the night clubs...