Word: centaur
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Dates: during 1940-1949
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After 75 years disturbedonly by babies crying for it, Fletcher's Castoria (soothing, laxative) was last week in the biggest dither in the drug trade. A mysterious emetic had cropped up in some of the medicine and nauseated a few takers. The preparation's makers, the Centaur Co., a division of Sterling Drug, Inc., temporarily withdrew Castoria from the market...
First warning came when two North Carolina doctors told the Food & Drug Administration that tried & trueCastoria had made their little patients ill. Centaur Vice President Joseph Bohan at once ordered up a bottle, tasted it, got sick. Four assistants tried it. They got sick...
...Centaur's board of directors met immediately. Though less than 50 complaints had come in, they decided to 1) shut the Rahway plant from which the bad medicine came, 2) sent telegrams to 5,000 U.S. wholesalers offering money back for all Castoria on hand (new and old bottles cannot be told apart), 3) put advertisements in 2,000 newspapers warning consumers and telling them to get their money back through retailers, 4) broadcast the warning and money-back offer...
...radio networks were so impressed they did the broadcasting free of charge. News commentators gave more publicity to Castoria's plight. Said Assistant Food & Drug Commissioner Dr. P. B. Dunbar: "The action of the Centaur Co. is a splendid example of public spirit which will increase public confidence in the company...
...town in the Ukraine, factories, collective farms changed their names to Budenny. The grey peaked cloth hat which used to be part of the Red Army uniform is called Budennovka. Among men who knew horses he became the incarnation of horsemanship, something approaching the upper half of a Centaur. Red cavalrymen sing...