Word: ceo
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...Murphy, founder and CEO of Izea, says more than 10,000 Twitter users have signed up for Sponsored Tweets since early August. About 700 advertisers, mostly small to medium-size businesses, plus a handful of FORTUNE 500 companies, are using the platform. Marketers have access to the entire database of tweeters and can select whom they want to pay and how much they're willing to dish out. Compensation is based on a user's expertise or passion, how many followers that person has and other metrics, like how often the tweeter's followers click on the links posted...
...Fair Trade could help fewer farmers - even Starbucks is likely to buy less java at that cost - the FLO is balking. "What good is it to have $2-per-lb. coffee if you can only serve tens of thousands of farmers" instead of millions? asks Paul Rice, president and CEO of TransFair USA, the California-based nonprofit that oversees Fair Trade in the U.S. "You risk killing the goose." Instead, the FLO's main growth strategy is to keep recruiting retailers like Starbucks. "We are going more and more mainstream," says FLO chief operating officer Tuulia Syvanen. "We're doing...
...hard to tell what payoff would go to the winning technology provider, says Gordon, nor is it even known who would own the content. There is also the question of whether the various pay-for-content ideas would fly with consumers. Google CEO Eric Schmidt recently told British broadcasting executives that charging for online content won't work except for niche and specialist markets. Consumer surveys tend to support those doubts. A Belden Interactive survey released in mid-September found that computer users who said they'd pay for news online would shell out an average of only...
When the Red Sox clinched the American League Wild Card on Tuesday, 12 Harvard Law School students sitting in the box seats of the team’s CEO had an extra incentive to watch: course credit...
This semester, Law Professor Alan M. Dershowitz is co-teaching a first-year reading group—the Law School’s equivalent of a Freshman Seminar—with Red Sox CEO Larry Lucchino...