Word: cereality
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...best quarterback in the school, you'd know his mother's maiden name, and if he was the best goalie, you'd know his favorite cereal, but he's only the best ski jumper, and since skiing gets as much recognition around here as an egg roll in an Italian restaurant, you probably don't know Dave Rand, period...
...million copies; of cancer; in Garrett Park, Md. Leaf taught high school before writing and illustrating dozens of children's books. Ferdinand, the peace-loving bull who would rather sniff flowers than fight, later starred in a Walt Disney movie, and was used to sell merchandise from cereal to diamond pins...
...manager of a Battle Creek sanatorium, was prescribing generous doses of bran, which he claimed "does not irritate. It titillates." Kellogg and his family went on to make it big in cornflakes, while one of his ulcer patients, Charles Post, invented the coffee substitute Postum and a dry breakfast cereal he called Elijah's Manna. The name was later changed to Grape-Nuts...
Stare dismissed the study's suggestion that his ties with the food industry--which include a seat on the board of a major food packaging company and retainers with two cereal companies--have compromised his work. "To the best of my ability," Stare said, "I always speak and write the truth...
...Stare retains the money he receives as a director of the packaging company, Continental Can (between $6000 and $7000), and as a retainer for Kellogg, Nabisco and the industry-supported Cereal Institute...