Word: cereality
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Marjorie Merriweather Post lived as queens once were wont to do and now seldom can afford. As heiress to a breakfast-cereal fortune and founder of the General Foods empire, Mrs.Post reigned for most of her years as the grande dame of American high society and regal mistress of a life-style evocative of the lost opulence of Victorian empires. Last week, at her Georgian estate in Washington, D.C., Marjorie Post died quietly of a heart attack at age 86, and with her death a gilt-edged volume of American history came...
...passion for standardization, licensees get neither food nor supplies from Oak Brook. Restaurants buy their own, mostly through regional cooperatives, though naturally the purchases must meet rigid headquarters specifications. The basic hamburger patty must be a machine-cut, 1.6-oz. chunk of "pure" beef - that is, no lungs, hearts, cereal, soybeans or other filler - with no more than 19% fat content, v. 30% for some competing ham burgers. The 3½-in.-wide bun must have a higher-than-normal sugar content for faster browning...
...pudding is being tested by the Freshman Union for General Mills, Inc., the cereal firm which supplied the samples. Through this poll, General Mills hopes to predict public response to its product if and when it becomes available on the open market...
...terminology, they back off their feed. After the Derby, Laurin watched the groom prepare Secretariat's usual supper-oats cooked into a mash, plus carrots and some vitamins and minerals, plus some "sweet feed," grains coated with molasses to provide the rough equivalent of a candied breakfast cereal. The mixture filled the better part of a big tub, and Laurin said, "He won't finish that in three days." An hour and a half later the tub was empty...
...returned to his high school to play in a seniors v. alumni game in which no score was kept and the admission was all of 250. Not to be outdone, the A.A.U. once strongly chastised a Fort Lauderdale swimmer named Jamie Nelson for saying that a certain breakfast cereal had helped her recover from a pulled muscle. The A.A.U. apparently figured that Jamie could afford the three-year suspension since she was only five at the time. "The athlete is so controlled by artificial restrictions," says 1968 Olympic Decathlon Champion Bill Toomey, "that he has to carry around a book...