Word: cereality
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...Good-for-you Cereal...
...Nutritionists have long called breakfast the most important meal of the day, but many kids still start their mornings at the service of Captain Crunch. To interest children in healthy cereal without subjecting them to the pebble-like texture of Grape Nuts, consider the new instant organic oatmeal produced by Country Choice, called Fit Kids. It doesn't have high fructose corn syrup or a lot of the artificial ingredients that fill other kids' cereals, and it has plenty of fiber, calcium and iron. Another quick and healthy option for breakfast: a simple five-ingredient smoothie, made with bananas, milk...
...think so. It makes no sense to think that eating a sugary cereal will prevent heart disease. I'd like to see all health claims off food labels. Food is food. Medicine is medicine. Health claims are a slippery slope. Look, here's Cocoa Puffs, now whole grain. It has the Heart Association check box because it's low in fat and cholesterol. And food companies pay for these endorsements...
...food that our ancestors didn't know. Consider that the healthiest foods in the supermarket--the fresh produce--are the ones that don't make FDA-approved health claims, which typically festoon the packages of the most highly processed foods. When Whole Grain Lucky Charms show up in the cereal aisle, it's time to stop paying attention to health claims...
Just try to avoid calcium these days. The miracle mineral of the moment, it is being added to everything from baking flour to bread, from orange juice to Tab. Meanwhile, such familiar products as milk and yogurt, as well as Tums and Total cereal, are being touted for their high calcium content. And calcium supplements are flooding the market, with sales of liquids and pills surging from $18 million in 1980 to $240 million last year. Those who gag on the tablets, which are huge gullet pluggers, can even try getting their mineral boost in a novel...