Word: cereally
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...cases. Government economists acknowledge that the dry spell has created an atmosphere in which consumers respond to the price increases with grudging acceptance. But some prices are still bound to produce a mild case of sticker shock. At one market in Baltimore, boxes of Post Grape-Nuts cereal have been marked up four times in the past six weeks. The 12-oz. package now costs $2.01, up 30 cents...
There remains among them one cereal-box hero, one shining exception to the inevitability of decay: Nolan Ryan, the greatest strikeout pitcher in history, 16 days my senior and still blessed with the fearsome fast ball that brought him to the cusp of yet another no-hitter this spring. Ryan, I reckon, will be the last survivor in this private tontine, but that honor could also go to Tommy John, baseball's Old Man River. Lured out of retirement like a veteran CIA agent asked to perform a final mission, John, 45, has miraculously emerged as the anchor...
...spell in 50 years. If the drought stretches through the summer, its economic effects could prove as far-reaching as a cloudless Montana sky. Any sizable increase in inflation is still remote, but a persistent drought could bring higher prices for products ranging from cherries to Christmas trees, breakfast cereal to beer. While farmers fortunate enough to have a healthy crop will enjoy the windfall of higher prices this year, the shriveled overall yield could reduce U.S. agricultural exports in the long run by losing market share to foreign competitors...
...severely threatened. If below-average rainfall persists through mid-July, when the plants are pollinated, up to half of the crops could be lost. The sale of stockpiled crops from previous years will mitigate the effects of the drought, but rising corn prices are already putting pressure on cereal makers. General Mills last month boosted the retail prices of its breakfast brands 5%. Kraft is charging 8% more for its soybean oil-based margarine...
...marketing boys will have us eating soccer balls with our Corn Flakes (the offcial cereal of the Belgian squad) and Chiquita bananas (official fruit of the Italian soccer team). Want to know the up-to-date scores of each day's action? Call 1-900-KICKERS, brought to you by the friendly people at AT&T, the official communicators of the 1994 World...