Word: cerfs
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Former employees of Alfred A. (for Abraham) Knopf, a publisher with the appearance and manner of a retired Cossack sergeant, recall that on the frequent occasions when Knopf was displeased, he would rumble: "If this keeps up, I'm going to sell to Bennett Cerf." At last, without a frown, Knopf has sold. The price, according to Random House President Cerf: in the neighborhood of 135,000 shares of Random House stock, worth roughly $3,000,000. Knopf and his wife Blanche, an aloof, astringent woman who is the firm's president (her husband is chairman), will still...
Bubbles Bennett A. (for Alfred) Cerf, 61, about the deal with Knopf, who is all of six years older: "It's been a dream since I was in college. When I went into publishing, this man was my ideal. Why, it's almost like having a favorite professor and then joining him on the faculty...
Face to Face. Despite the merger's logic, the Knopf-Random alliance has its startling side. In an era of increasingly faceless publishers, Alfred Knopf and Bennett Cerf are among the few who are known outside the trade, but their personalities are remarkably different...
...talent for getting on the right side of the right people. "I'm a good straight man," he says. "They need someone to bounce against." Gossipist Lyons never bounces back, never breaks a confidence, and except for a few personal feuds, notably with Walter Winchell and Bennett Cerf, never spits venom in his column. The gentle and often limp anecdotes of his syndicated "The Lyons Den" (106 newspapers) picture the great as playing a perpetual game of conversational pattyball, in which the backhand blast is taboo, and the score is always love-love. "So many people use print...
Died. Edward Owen Cerf, 41, assistant managing editor of LIFE, onetime senior editor of LIFE, onetime senior editor of TIME; by his own hand (gunshot); in Manhattan. Chicago-born, Oregon-reared Ed Cerf joined TIME as a writer after graduation from Princeton in 1940, the next year went into the Marine Corps, fought at Tarawa, Guadalcanal, Iwo Jima, by war's end had risen to the rank of major...