Word: chaine
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...year, Antarctica is the place to be. On any Jan. 1, the sun sits above the horizon the whole day across most of Antarctica. For a slightly more comfortable holiday vacation, head to the Chatham Islands. Kahuitara Point on Pitt Island in this Pacific Ocean chain is the first populated place on the planet to see the sun rise. You could do worse. The Chathams are known for their excellent fishing, wild scenery and easygoing lifestyle. They are also home to about 40 plant, 18 bird and 150 insect species found nowhere else on earth...
...they are at risk of identity theft, of "phishing" e-mail attacks and of other scams designed to get them to cough up their account information (and then, too often, the contents of that account). Fake heists show that customers aren't the only weak link in the chain. "We have hacked into every single online banking application that we've tested, except one," says Stickley. So even if you follow all the rules--never respond to an e-mail purporting to be from a bank, shred every piece of paper containing personal information, only return a phone call...
...McDonald's doesn't try to behave like a chain of boutiques, and that's where the tension inside Starbucks lies. "The battle within the company is making sure growth doesn't dilute our culture," says founder and chairman Howard Schultz. In the Starbucks ethos, the best authority is decentralized, and the best decisions are made store by store. The company stays clear of focus groups, acts on its instincts and doesn't open franchises for fear of losing control. Schultz decided to sell the New York Times, not USA Today, in stores because, he says, "it felt right...
...Fink suggests that Taco Bell replace all of its suppliers until the source of contamination is found. That's what he did while overseeing 2003 E. coli outbreak at Pat & Oscar's, a restaurant chain based in southern California. "Taco Bell needs to send a clear message to the customers that they are going the extra mile to protect them - that has not come across in anything I have seen yet," says Fink...
...Neither Bernstein nor Fink knows the details of Taco Bell's current crisis. But Fink, who also oversaw crisis management for the Jack in the Box restaurant chain when its E. coli outbreak in 1993 sickened 600 and killed four children, predicts that Taco Bell's troubles are just beginning. "I can tell you right now there's going to be class action lawsuits, a lot of litigation involved, and health department investigations," Fink says. "It's going to go on for a period of years, and Taco Bell needs to be prepared for it. I don't know whether...