Word: chalkings
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Dates: during 2000-2009
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Chengdu's car-crazy locals chalk up their carefree spending habits to the city's more laid-back atmosphere. It's China's L.A.; the stressed-out Type A lifestyle is, like, so Shanghai. But also at work is their desire to catch up to China's wealthier metropolises. Like many nouveau riche, people in Chengdu have got into a keeping-up-with-the-Wangs mentality. Jin Jin, 27, a staff member at a local university, says he spends 10 times more each month than he did two years ago, especially on branded sportswear from Nike, Adidas and Reebok...
...into line with the way the modern world works. That means putting a greater emphasis on teaching kids to collaborate and solve problems in small groups and apply what they've learned in the real world. Besides, research shows that kids learn better that way than with the old chalk-and-talk approach...
Carelessly, he tosses his sweatshirt across his wooden desk, adjusts his round glasses, and rubs his facial hair. He makes eye contact with no one. Brand new stick of chalk in one hand, giant eraser in the other, he turns his back to the class and with dramatic, Van Gogh chalk strokes, he divides the wide blackboard into four squares...
...disemboweled calf carcass, the axiom starts to make sense. The game is simple enough: grab the calf from the ground at one end of the field, hoist it over the saddle bow, circle the flag at the opposite end of the field and drop it back in the original chalk circle to score. What makes it difficult is that every other man on the field - and at big events they may number in the hundreds - will do anything to prevent that from happening. I've met quite a few politicians in Kabul who identify with that horseman hauling the calf...
Everywhere the Heath brothers look, it seems, there is a lesson to be learned. The Nature Conservancy gives tracts of land spiffy names like the Mount Hamilton Wilderness--a better ring than "1,875 square miles of environmentally critical ecosystem"--and donations perk up. Chalk that up to the power of being concrete. The Texas department of transportation casts Dallas Cowboys and Houston Astros in testosterone-soaked ads telling drivers "Don't mess with Texas," and roadside litter drops 29% in a year. Consider it a score for an emotional appeal to identity--a way of getting litterbugs to believe...