Word: chanelled
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Opposite page: Chanel Take Me Higher wooden platform pump, $795 chanel.com...
...This article contains a table. Please see hardcopy of magazine.] Millennials Boomers Calvin Klein 84% 92% Gucci 83% 91% Tiffany & Co. 79% 94% Ralph Lauren 76% 91% Giorgio Armani 76% 91% DKNY 76% 79% Chanel 72% 91% Rolex 72% 92% Prada 70% 81% Coach...
...also extreme personal service. Regulars at Restir Midtown can reserve one of two appointment-only vip suites, where they can do everything from sip champagne to host a party while they peruse a selection of the shop's handpicked merchandise, including exclusive looks from Balenciaga and limited-edition Chanel 2.55 handbags (the only ones sold outside Chanel flagships). For the really flush shopper, there is even a $200,000 Hublot watch. "People often say that we are doing something very new and innovative, but we are only practicing good old business methods of thinking thoroughly about what customers want...
...around the world, designers and luxury executives are jockeying to appeal to the millennial generation. (Gen Y, Nexters, Boomlets: call them what you want?they're the grownup babies of baby boomers.) From Burberry's advertising campaign featuring London It girls like Agyness Deyn to Karl Lagerfeld's recent Chanel Couture show starring the miniskirt and flats?a look only a 14-year-old could pull off on a good day?youth is being served. These millennials may not have 401(k) plans yet, but they have a serious appetite for luxury, and in many parts of the world, they...
...everyone is trying to nose in on this growing market. Sniffapalooza hosts a yearly event in New York City that gives members access to perfumers at European houses like the 250-year-old Creed and to retailers like niche specialist Aedes de Venustas. Recently the group met with Chanel for a lesson in the art and origin of its iconic perfumes and even got an exclusive sneak sniff of its new scent Sycomore, which launched two days later...