Word: channelized
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...ascendancy of conservative outlets such as Rupert Murdoch's Fox News Channel - and particularly such ratings powerhouses as commentator Bill O'Reilly - have been a growing source of frustration for Democrats. And while liberal commentators such as former Texas Agriculture Commissioner Jim Hightower have made a stab at syndicated talk shows, they have by and large been unsuccessful. In March, the MSNBC cable news network canceled Phil Donahue's talk show after a disappointing six-month run against The O'Reilly Factor. However, some liberals point to the success of Hillary Clinton's just-released memoir as evidence that...
...early 30s, I figured I've done that. I just wanted to have fun." Car movies also touch the infantile urge to go fast and break things. "I love to see things get smashed," says Jesse James, the Long Beach, Calif., custom-motorcycle builder who hosts the Discovery Channel's Monster Garage. "It's as simple as that...
...That changed with the resurgence of men's magazines like Maxim, which built a circulation of more than 2.5 million on a philosophy of manhood built on a love of gadgets, lowbrow jokes and almost naked starlets. (Not coincidentally, Maxim has expressed interest in starting a men's channel...
...strength of an endless succession of movies that portray women as rape and abuse victims. Its rival Oxygen launched in 2000 with an idealistic plan to target ambitious, educated feminists--then found out that only about four of them felt the need to be empowered by a cable channel...
...exactly underserved by TV (Comedy Central? Two ESPNs?), Spike may let them believe they are. "If we all worried about who was really underserved, we'd still have only ABC, CBS and NBC," says Charlie Rutman, president of the ad-buying firm Carat USA. Like any well-targeted niche channel, Spike TV needs men to say, "I wonder what's on Spike?" the way they say, "I wonder what's on ESPN?" In Hecht's marketing lingo, the idea is to build "an emotional connection to the brand...