Word: channelling
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...after bounced checks led to L.A. and Chicago dropping out), but on 52 stations, including 15 of the top 20 markets (L.A. is back, Chicago still MIA). It has added Sirius Satellite Radio to its original XM satellite connection. In February, AAR inked a deal with industry behemoth Clear Channel, which put the network back in L.A., and which plans to bring the Air America format to 25 of its lower-rated AM affiliates...
...Clear Channel, a major funder of Bush and the Republicans, isn't a liberal philanthropy. It's picking up "progressive radio" because this is the fastest growing format in the country; and that is because Air America has proved it attracts listeners and advertisers. From an original audience of 120,000, the network more than tripled to 400,000 within three months, and now, according to the latest Arbitron ratings, reaches 2.137 million listeners a week, with 129,900 tuning in for the average quarter hour. Now and again, at least in New York City, Franken's midday show...
...sport's biggest prize, a green jacket at the Masters, which tees off on Thursday in Augusta, Ga. "Listen, there's not a dime's worth of golf difference between any of these guys right now," says Brandel Chamblee, a PGA player and commentator for the Golf Channel. "We didn't want parity at a mediocre level. We have parity at a superstar level. I mean, what else do you want?" Only third-ranked Ernie Els could spoil this spitting contest, because the South African, known as the Big Easy, is so damned amiable...
...favorite in Europe, but at least one firm believes that broadcasting the U.S.'s national pastime can be a viable European business. This week Dublin-based North American Sports Network (NASN) is set to reveal agreements with cable operators in Switzerland, the Netherlands and Iceland to bring the channel's mix of baseball, basketball, ice hockey and American football to viewers. With NASN already available in Britain, Ireland and Germany, the expansion will provide nearly 20 million homes with access to its sports fare - which this week includes three opening-day Major League Baseball games. The channel's strategy...
...bike, another a treadmill, and both will offer fitness equipment, including exercise mats and balls-all for around $20 more than the standard rate. Westin will offer yoga and Pilates?inspired training DVDs in the fitness rooms too, and features two-minute yoga stretch instructions on its own TV channel in every room. Full-service Marriott hotels in North America offer three in-room exercise equipment options free of charge, including the BodyRev, a compact, portable free-weight system that provides a full workout, and the BodyWedge21, a large foam wedge that allows you to perform 21 full-body exercises...