Word: chapman
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Dates: during 1950-1959
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...Commerce, they flew directly to Parana's coffee-raising center, 200 miles inland from Sao Paulo. Full of questions about fertilizers, wages, harvesting methods and crop yields, they covered 150 miles of frost-burned coffee-land by motorcade and afoot. Trudging down rows of tree skeletons, Mrs. Chapman said: "This is very distressing-worse than we had imagined...
...Chapman promised the coffeemen: "Our first duty will be to tell American housewives that the [frost blight] reports are true." Mrs. Swanbeck summed up: "The hearts of women beat the same all over the world. We are going to keep our friendship, and it is not going to dissolve in a cup of coffee...
...Three. Manhattan producers and theatergoers rate the newspaper critics as strictly as they rate theatrical performances. The top three: the Times's Brooks Atkinson, 59, dean of U.S. daily drama critics; the Daily News's John Chapman, 53, successor to the late Burns Mantle, who writes for the biggest newspaper circulation in the U.S. (2,109,601 ); the Herald Tribune's Walter Kerr, 40. who directs and writes plays himself. The Times's review, says Producer (A Streetcar Named Desire) Irene Selznick, is the "most important because the Times isn't trying to reach...
...seven critics' reviews are read with scriptural attention on Broadway, even though the majority feel "our responsibility is not to the theater but to the public." Says Chapman: "I write for an audience of one-a tough one: me." Atkinson, Kerr and the Post's Richard Watts have a similar "personal" yardstick. The Mirror's Robert Coleman ("My readers consider me a ... shopper for them"), the Journal-American's John McClain ("My duty is to tell my readers whether or not a show is worth the price of a ticket") and the World-Telegram...
...privilege of judgment." In general, seven favorable reviews will assure a play a run; a general panning will kill it. Actually the critics, who really want people to go to the theater, are often kinder than the public, are frequently berated in letters from disappointed theatergoers. Commented Critic Chapman: "Ticket prices are such that today's theatergoer, demanding a guarantee of his money's worth, wants only the hits . . . This results in the almost disastrous 'hit or-flop' state of the theater...