Word: cheaping
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...though the price may not actually have changed. A less obvious tactic: signpost items that are price sensitive, such as soda. A good price on Coke can lead a consumer to believe all items at the market are bargain priced, even if it's just the pop that's cheap. --By Barbara Kiviat
Every kid dreams of being a rock star--or at least a winner on American Idol--but few parents want to endure the cacophony from their very own Sheryl Crow in training. The new HandBand ($90) from KGI Consumer Products offers a cheap alternative. Using nothing more than a high-tech pair of gloves and a portable, wireless receiver, it lets kids play virtual guitar, keyboards or drums at less than earsplitting volume. Each bend of the finger produces a different note; you switch instruments with the push of a button. It's a great idea, but the execution needs...
...interest in the cool clique, it just shows her desire to be a part of it. As Wood follows Reed deeper and deeper into the hole they create for themselves, the movie becomes more and more over the top, but the strong acting keeps it from becoming a cheap, cautionary after-school special. But the key is Holly Hunter, playing Wood’s divorced mother. She embodies a mother who is both easy to hate and rebel against and then, finally, to come back to in an ending that lets the audience forgive all her maternal mistakes...
Some artists sing the song, and some let the song sing them. For Aretha Franklin, the song has always been incidental--a cheap vehicle for her amazing voice. Sinead O'Connor, who possesses a completely different but equally distinctive talent, reveals herself in the lyrics she performs. Now both have terrific new CDs that showcase their strengths...
...suit. The Shenzhou bears a resemblance to the Soyuz, but with substantial Chinese modifications. In a clear advance over the Soyuz, the Shenzhou III employed a forward orbital module with a solar panel that remained in space. Future flights could one day dock with the module to form a cheap space lab. Most experts say China deserves the credit for its program. "If someone sells you instructions to make a car and you build it, it's yours," says Joan Johnson-Freese, an expert on China's space program at the Naval War College in Rhode Island...