Word: cheaping
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...down. These firms can hardly give handsets away, much less sell them. Each of these operations said that global cell phone unit sales will be down in 2009. What is even more puzzling is that large handset companies don't just make smart phones; they make a lot of cheap phones for people in emerging markets and consumers who don't want a handset that acts as a TV, PC, personal assistant, and objects d'art. Apple and RIMM are doing remarkably well selling products into the high end of the market...
...back and stronger than ever because they're inexpensive and provide instant gratification," says Gina Brooke, artistic director of Shu Uemura, which also sells lashes for $20 or less. Indeed, as the economy slides--sales in the makeup sector have dropped 4% this year--women are looking for a cheap but glamorous lift. Sales of lipstick--traditionally the top performer in tough economic times--have not fared as well as those of mascara. While lipstick sales in February were down 11.5% from last year, according to the retail tracking company NPD, mascara sales dipped just...
Given the economy, chances are good that the level of anxiety will be higher than usual this summer at campgrounds across the country. One step above a staycation, camping is a cheap way to get your trip on. ReserveAmerica.com which works with more than 4,000 campgrounds nationwide, set a record in February, booking some 20,000 reservations in a single 24-hour period. And during these tightfisted times, companies like REI and Eastern Mountain Sports (EMS) are reporting an uptick in the sale of family tents...
Carolyn Wright, the campground's "ambassador," was driving a golf cart, waving to campers she knew from years past and stopping to answer questions. "Camping is a cheap way for people with kids to explore new things," she said. "Kids have as much fun here as they do in Disneyland." At least the lines for the restrooms are shorter...
Utilities have been experimenting with small smart-grid initiatives on their own - for example, wiring 50,000 homes in Boulder, Colo., and installing 100,000 smart meters in Ft. Lauderdale, Fla. But creating a truly nationwide smart grid - a goal for the Obama White House - won't be cheap and it won't be easy. That's why the news on April 20 that the city of Miami was launching a $200 million smart-grid initiative that would connect virtually every home and business in Miami-Dade County by 2011 was so important. Led by the greenish utility giant Florida...