Word: cheapness
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After less than a semester, the Cambridge Queen’s Head Pub has found its place in the Harvard social calendar: Need a place to start off a sodden evening of drinking? Your rowdy, cheap-drink paradise is just a 10-minute line and several days (until the weekend) away...
...China, with its surpluses, should see the renminbi go up over time, while the U.S. (with its enormous deficits) should see the dollar decline. But China has defied this system by clinging to a more or less fixed exchange rate. It has, after all, served the country well: the cheap RMB has encouraged the development of China's export-led industries, and attracted foreign capital to build factories. As long as the currency is vastly undervalued against the dollar and the Euro - and few economists believe it's not - that will continue, only increasing the trade surplus...
...number in years to come. And U.S. employers - the same business lobby that rabid anti-immigration conservatives otherwise coddle - are sure to go almost any length, as they've always done, to skirt the new rules for verifying workers' legal status. Too much of our economy today depends on cheap fruit-picking, dishwashing and room-cleaning...
Cider's a cool brew now, but it wasn't always thus. "It was thought of as a product consumed by vagrants on park benches," says Maurice Pratt, C&C chief executive. Cider was commonly sold in large plastic bottles at discount prices, bolstering its cheap image. In Ireland, C&C's cider is called Bulmers Original (it's the same thing as Magners, but drinks company Scottish & Newcastle owns the Bulmers brand outside Ireland). Struggling with stagnant sales in the 1990s, C&C decided dowdy Bulmers needed a makeover. It cut the alcohol content to 4.5% (about the same...
...unpleasant road trip from California to his family's farm in New York was enough to convince William Becker that there was a market for cheap, clean road lodging. In 1962 he and his contractor-partner Paul Greene introduced Motel 6, named for the $6 nightly rate they determined would cover such amenities as coin-operated TVs and foam cups. The chain, which made the pair multimillionaires, now has 880 sites across the U.S. and Canada. Becker...