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Word: cheetah (lookup in dictionary) (lookup stats)
Dates: during 1990-1999
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Usage:

...after all, is what it's all about. It's all about fun, and cheetah-print carpets, and being true to yourself, and sticking up for your friends, and refusing to accommodate hate. It's all about Julio Iglesias, and living life in broad strokes, and opening up to the world, and eggnog. It's all about throwing wonderful parties,and inviting everyone you know...

Author: By Michael R. Grunwald, CRIMSON STAFF WRITER | Title: Fun Is What It's All About | 6/4/1992 | See Source »

First came protests against Joe Camel, a raffish advertising character that has attracted teenagers to Camel cigarettes. Now furious grownups are opening new fronts in the wars for dollars and youthful minds. Incensed by plans for a Fox network cartoon series that would star Chester Cheetah, a pitchman for Frito-Lay's Chee-tos snacks, Action for Children's Television and six other groups last week asked the FCC to bar the program. While Fox said it will not show spots for Chee-tos during the series, ACT said the program itself would amount to a commercial and would violate...

Author: /time Magazine | Title: Marketing: Battle for Young Minds | 3/16/1992 | See Source »

...popular toys. Charren sought to ban programs like G.I. Joe and My Little Pony as little more than program-length commercials. Most have since expired from low ratings, but a fresh wave may be on the way: several new shows in development feature snack-food characters like Chester Cheetah, who hawks Cheetos. "It's nauseating," says Charren. "Having turned all the toys into programs in the '80s, now they're going to turn all the logos into programs...

Author: /time Magazine | Title: Ms. Kidvid Calls It Quits | 1/20/1992 | See Source »

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