Word: cheryl
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Dates: during 1970-1979
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...April Vogue. It certainly fits Lauren Hutton, whose gap-toothed, T-shirt-and-nothing beauty in the late '60s made the earlier exoticism seem airless and unexciting. But Hutton is spending more time with her film career now?she has made eight movies?and there is no doubt that Cheryl Tiegs, who is taller, blonder and more gracefully lush than seems either possible or fair, is the most striking embodiment of the natural style that Hutton started...
...Cheryl Tiegs is, good Lord, 30 years old. She appears not to mind, perhaps because from a distance of four inches she looks 20. The employers who pay her the highest rate in modeling also appear not to mind (she has raised her rates for commercial modeling from $1,500 a day to $2,000, though she receives the standard $150 a day for high-fashion work). Model Cristina Ferrare, 28, on hand for the shoot (as photo sessions are called), thinks that there is much less panic about age these days in the fashion business. "Part of the change...
...lovely blonde who is new to the Slims ads. Tiegs, her hair piled and pinned with a flower, sits as Makeup Man Way Bandy, an old friend, dips his fingers into tiny pots of color and touches up her face. What he achieves is a stronger version of Cheryl: the wide eyes more enormous, cheekbones more prominent, the nose a more perfect narrow line. "The only thing you have to be careful with is her lips," says Bandy. "They're thin, and she doesn't like a definite line or a lot of color...
...that will stop Cheryl Tiegs' modeling career; it is aeronautics. She is about to float free. Her face and her body have been recognizable for years, and now her name is known to the kids who rush to get autographs and the distraught high school boys who write earnest letters ("You are by far the most beautiful looking and shaped woman ...") begging for an old sock, a hairbrush, a nude picture. Soon it will be known to the steady and the reasonable, the people who keep their credit cards paid up and have their children's teeth straightened...
...anything. Celebrity is held to be interesting in itself, and this interest in turn sustains the celebrity. Consider the recent photo of Tiegs boogying at a Manhattan disco, Studio 54, with Tennis Player Vitas Gerulaitis. The two barely know each other. As Tiegs explains, "It was publicity." If Cheryl is straining at the mooring ropes, part of the reason is that she and her husband have been working hard to produce the necessary volume of superheated publicity. An odd result is that the makers of Virginia Slims and other products that Tiegs sells, like Black Velvet Canadian whisky and Cover...