Word: chesterfield
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Dates: during 1960-1969
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...oversell ("When we plaster five different commercial messages right after one another at station-break time, we are boring the public"). Harvardman ('19) Cunningham gets away with such blunt talk because admen admire him as one of the great copywriters of all time. Among his notable creations: Chesterfield's "Blow some my way," which came along as women took up smoking in earnest, and the campaign that stressed the cleanliness of the bathrooms at Texaco stations instead of the spunk of Texaco gas. Cunningham, who launched Cunningham & Walsh in 1950, once said, "Creative men build agencies. Businessmen eventually...
...pleaded a producer of TV commercials, asking Actor-Announcer Allen Swift to hurry to a recording session. All sorts of people had collected to praise Chesterfield cigarettes, but no one present had sufficient talent to deliver a certain vital line. Swift hurried the five blocks between his Manhattan office and the recording studio, cleared his throat and said...
Wearing a fashionable black Chesterfield overcoat, the tall, polished Dobrynin stepped off the midday express from New York with his attractive brunette wife Irina Nikolaevna at his side. Russian embassy staffers showered him with roses, thrust out carnations. Dobrynin lost no time in dispensing his own roses. Smiling graciously and speaking in slightly accented English, he quoted Thomas Jefferson on the "remarkable similarity" between Americans and Russians, extended "the friendly greetings of my people." Then he climbed into a black Zil limousine and sped off to the Soviet embassy...
...education ceased at that level and, to his mother's dismay, he spent the next few years standing around on street corners, usually dressed in a grey suit, a pearl grey double-breasted vest, a yellow polka-dot tie, a polka-dot handkerchief, a polka-dot scarf, a chesterfield, a derby and spats-doing absolutely nothing...
...which he was president until his death; of complications following surgery for lung cancer; in Detroit. On the theory that "happy employees do a better job," during his last 40 years in business Winslow deluged his delighted workers with $14 million worth of Shetland ponies, dental plates, Chesterfield coats, furniture, and 6,500 new cars...