Word: chesterfields
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Dates: during 1930-1939
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...Kemp is featuring two of the tunes from the now Hasty Pudding show "Come Across" over the Chesterfield program tonight. One of these pieces, "Somebody", by Cammann Newberry '37 who has composed the music for the past three years is believed to be a national hit by its New York publishers...
This year's award for torchbearer of righteousness goes by unanimous vote to the President of Princeton, who by an encyclical enclosed football tickets hopes to banish Bacchus from the Palmer Stadium. Through collaboration with the Bible and Lord Chesterfield President Dodds arrived at the scholarly conclusion that drinking at football games is poor manners. It follows that sobriety is laudable. So were the Ten Commandments and Wilson's Fourteen Points, but even the most inspired professor would think twice before attempting to enforce them...
Selling cheap and advertising dear is the standard formula for making big money out of cigarets. The big Three-Camel, Chesterfield, Lucky Strike-wholesale for $6.10 per 1,000, of which $3 is Federal tax. Because they cannot afford to lose their mass markets they must pour many more millions into advertising than less popular brands. And because each of them sells upwards of 30 billion cigarets a year, they can afford...
...Best Foods (Nucoa Oleomargarine), Dole Hawaiian Pineapple Juice. Chevrolet and Buick are the only motor cars bidding for doctors' business. By advertisements, demonstrations at medical meetings and by packages sent to doctors' offices, Philip Morris has almost succeeded in identifying its brand as the doctors' cigaret. Chesterfield is the only other cigaret that has belatedly rushed into this influential field of smokers...
...Brace ($2.50). Account of an
engineering trip through northern Venezuela, by the author of
Hell-Hole of Creation (TIME, March 25), who was killed last July in
an airplane crash in Switzerland. ADVENTURES IN REPUTATION - Wilbur
Cortez Abbott-Harvard University Press ($2.50). Brief but penetrating
sketches of Macaulay, Lord Chesterfield, Queen Victoria, Cromwell et
al. AMERICAN NEUTRALITY, 1914-1917- Charles Seymour-F