Word: chesterfields
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...under an experimental license, went ahead with color demonstrations. The outstanding show this week featured Arthur Godfrey, wearing a carnation lei, strumming his ukulele and looking fit, freckled but not especially redhaired. Though the show was strictly noncommercial, Godfrey got in an adroit plug for one of his sponsors-Chesterfield...
...payment in barter (half in paper, half in miscellaneous commodities), and 30% in dollars. In some Paris circles, the legalization of Camel and Old Gold sales also called for a new snobbery in cigarette fashions. Said one young ady: "The only cigarette that suits my taste now is a Chesterfield...
Because polio is usually a warm-weather disease of temperate zones, doctors jumped at the chance to study a polio outbreak two winters ago among Eskimos at deep-frozen Chesterfield Inlet, in Canada's Northwest Territories just below the Arctic Circle. One striking fact was soon evident: though infants under three got polio just as older children and adults did, none of the infants suffered the devastating paralytic stage of the disease. And the infants up to three years old, following local Eskimo custom, were still being nursed at their mothers' breasts...
...First four: Camel, Lucky Strike, Chesterfield, Philip Morris...
...nearly two years listeners and advertisers stayed away in droves. Then, almost overnight, the flood ran the other way. Chesterfield sponsored his daytime show and it began to sprout additional sponsored quarter-hours. Thomas J. Lipton Inc., searching for a new nighttime program, decided to take a chance on Talent Scouts. Godfrey...