Word: chevrolet
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Dates: during 1920-1929
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...Cadillac, Buick, Chevrolet, Oakland, Pontiac,* Oldsmobile, G.M.C. Truck- General Motors makes them all. Last week this corporation sold its 5,000,000th motor vehicle and simultaneously marked the 1,002,285th car sale during the last twelvemonth. It took them nine years to sell their first 1,000,000, nine years to sell the last...
...Fleischmann 933,085 +429,525 Willys Overland 896,887 + 37,037 Palmolive 895,489 + 37,047 Victor Talking Ma chine Co 864,200 -320,110 Armstrong Cork Co.... 801,700 +378,000 Vacuum Oil 800,100 + 48,100 Dodge Bros 784,078 +142,478 Chevrolet 779,032 +226,967 Pepsodent 750,656 +189,355 Quaker Oats 744,517 +211,937 Swift & Co 710,650 + 53,300 General Electric 695,385 +133,245 Hudson Motor 683,370 +296,100 Pond's Extract 674,530 +229,430 Heinz, H. J. Co 673,304 +145,334 American Tobacco...
...Durant, reared in Michigan although born in Boston, was seemingly a man beaten financially. That year he was forced out of his controlling interests in the General Motors Co. and the Chevrolet Motors Co. The former he had organized in 1908, three years after he had organized the Buick Motor Car Co. Between 1908 and 1909 he bought the Cadillac, Oakland, Oldsmobile and Northway motor companies; in 1915 got control of General Motors and also organized the Chevrolet Co. All these he lost at a swoop in 1920. But the very next year he rebounded by organizing Durant Motors...
...makes. There were evidences of factory expansion and a renewed emphasis on quality production at the same time. Only one price-cut was made a point of, and that by a firm (Dodge) into whose product there has never gone anything but high-grade material and workmanship. The Chevrolet Co. planned to spend half a million just on speeding up its distribution. Up and down the line, company presidents were in agreement with their compeer of Nash Motors: "In the automobile industry we look for a big year...
Wholly new manufactures were present: the Diana, the Nash-built Ajax and a new six developed by General Motors in its Oakland organization. This new six, called the Pontiac, was priced between the Chevrolet and the Oakland to fulfill the General Motors policy of making a car "for every purse and purpose...