Word: chevrolet
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Dates: during 1940-1949
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...group to appear among the big names were automobile dealers; at least ten appeared with incomes above $75,000. Springfield, Ill.'s Chevrolet Dealer E. W. Bates ($192,784) earned more than General Motors President Charles E. Wilson ($166,100) and almost as much as Ford Motor Co.'s President Henry Ford II ($200,000). Actually, the list was not a true measure of those with the biggest incomes-as usual, no dividends, royalties or capital gains were included...
...almost new" 1948 Buick convertible, which he bought six months ago, from $3,295 to $2,395-and he still had it. Not long ago he sold "new-used" Packards for $200 above list price; now he is getting $800 below list. Among 1949 cars, only the Chevrolet still commanded a premium (about $300) over list price. Many a lot was loaded with heavier, costlier cars, hard to move at any price...
...cars are still hard to get. Ford's cuts were bigger than those made by General Motors a month ago, though smaller than the recent slashes in Kaisers, Frazers and Willys. Ford's cuts brought the prices of Ford Custom-Six cars into exact competitive line with Chevrolet's comparable models, except for the club coupe, which is now $15 cheaper than Chevvie...
...following G.M.'s lead on prices. Said Ford Sales Boss Jack Davis: "We are not reducing the prices of our cars, because of the current high level of wage and material costs." Ford's three-passenger business coupe, now selling at $1,158, is still well under Chevrolet's cheapest at $1,260 and Plymouth...
...showing of its new models in Manhattan's Waldorf-Astoria (TIME, Jan. 24) with a total attendance of 320,000. The new models had gone over so well that one Detroit "new-used" car dealer said he had been offered $853 above the list price for a 1949 Chevrolet...