Word: chevrolet
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Just like any other middle-aged couple seeing the U.S.A. in a Chevrolet, Soviet Ambassador Anatoly Dobrynin, 44, and his wife Irina ate hot dogs, stayed at motels, and plotted their way on A.A.A. maps for a 1,366-mile Western drive-it-yourself tour in a rented Chevy. Well, maybe there were a few small differences, home being where the heart is, and all. "It's a beautiful country," said Dobrynin. "Very much like Russia." The Rockies reminded him of the Caucasus, Wyoming of the Steppes, and Yellowstone's panhandling bears "are from Siberia." When it came...
...front-row table sat John Gordon, president of General Motors Corp., and seven of his top executives. Cracked the President: "I am proud and inspired and stimulated that there is a Ford in my future. And with Jack Gordon here to night, I hope there is a Chevrolet. Lady Bird and I have waited so, so long to be a two-car family." And the two automen, who have labor-contract negotiations opening this week, have waited so, so long for a President who, they hope, might not be inclined to interfere on the side of labor...
Rinse & Set. While Irene and her new husband were honeymooning in Italy, Juliana received the good wishes of her people on her 55th birthday. Wearing glasses and with a new hair rinse and set, she drove along the road in front of the palace in a Chevrolet convertible so that the crowds could get a better look. Later, on TV, she told the nation a little unconvincingly that her roles as Queen and mother had never clashed in the matter of Irene's wedding. She thanked her subjects for "the love you have shown our daughter Irene, whom...
...want to build, because it can't be a volume car. It's too far out.' " Iacocca decided that he did not want a car to compete against foreign sports cars, which sold only about 80,000 a year in the U.S., but against Chevrolet's successful Monza, which was selling about 250,000 a year. After a competition between the Ford, the Lincoln-Mercury, and the corporate styling studios, Iacocca looked at all three together and picked out a Ford Division model that somehow seemed to pop out at him: "It was the only...
...people a year. Some researchers now dress themselves as laborers and mix with workers in taverns near a competitor's plant. One-way mirrors and electronic bugs in showrooms and at auto shows have become standard tools. At last week's International Auto Show in Manhattan, Chevrolet conducted a sneak test of the styling that will mark its 1965 Corvair; it displayed a Chevy II Nova Special that it presented as a "dream car," but whose lower half is almost identical in design to the proposed Corvair...